Deli Case Lighting for Sliced Meats and Prepared Foods: Preventing Color Shift on the Front Row
How light placement and spectrum affect what shoppers see first and how to keep it consistent Deli cases are often a shopper’s first visual interaction with fresh meats, charcuterie, and prepared foods. The front row of these displays serves as the visual “invitation” to purchase. However, improper lighting can distort the natural colors of sliced …